the new apex exposure website went live yesterday. it was a great pleasure working with josh scheiner and his team on this, fellow DUMBO residents as they are. as you’ll see from the site, they’re a digital marketing company with a wide range of great clients. drop them a line if you’re in the mood to market your wares, you’d be hard pressed to find a more personable bunch.

recently we decided to revisit one of our first websites and revamp it a bit. it’s a site that continues to attract people’s attention and represented, back then, our first truly experimental work. we were given carte blanche to make the site any way we wanted, and in our miserable, dank, little east-london bedrooms, it meant a great deal to us to finally be able to prove our worth.

that said, we believe hugely in the ‘if it ain’t broke don’t fix it’ dogma and so have made the following respectful list of subtle changes to the site that we feel were only necessary to keep it breathing and satisfying its users.

1. actionscript 3 codebase
2. xml driven content
3. h264 video
4. additional ‘water colour’ interactive ‘sketch book’
5. full screen functionality
6. UI speed increase
7. new backdrop ‘studio photos’
8. higher quality exports of ‘day’ and ‘night’ short films

we hope, if you were a fan before, that you enjoy the upgrade. for those of you who’ve never seen the site before, we hope it finds a new and satisfied audience, and of course does a handsome job of introducing you to the artist’s work.

thomasnewbolt.com

ioncinema.com, a webzine / blog website dedicated to american independent film, world cinema, documentary film and the world film festival scene, has just posted this article in praise of the HERE website. this is the site we built in collaboration with filmmaker braden king, to promote and provide information on his forthcoming feature film of the same name.

it’s also worth mentioning that the site was built using the ever more relevant ‘website-in-a-can’ setup offered for FREE over at wordpress.org. more than just a powerful piece of blogging software, it’s an extremely affordable, plug-in based solution for almost all your basic website needs these days. provided you’re happy to undertake the task of a little coding and skinning, you can build a very easy to update and maintain online platform to serve a variety of immediate needs.

worth a look.